They offered me the office, offered me the shop. They said I'd better take anything they'd got. Do you wanna make tea at the CBC? Do you wanna be, do you really wanna be a cop?
“Dumbing down radio just won’t work as the listership figures show.”
I’m pretty sure what the listernship figures show if you actually look at them is that more Canadians than ever before are listening to CBC Radio. I’m pretty sure Radio One is the number one station in Toronto, I think for the first time ever. The Radio Two numbers were down a bit in the fall, but that’s pretty much to be expected when you make such a drastic change. The old audience leaves and it takes a while for a new audience to discover what’s replaced it. And believe it or not, there are actually quite a few of us real listeners who like the new Radio Two and don’t believe that all music that isn’t classical is some how “dumbed down”.
Sure English language TV competes with American channels, but so does French language TV. Haven’t seen the viewer figures–I’ve only been tracking BBM (and now PPM) figures for the last year or so–but I know that there are a lot of Francophones watching American TV too.
The competition argument is a poor excuse. As I said, better to play to the strong suite. And good radio and net production which informs and entertains is that. Dumbing down radio just won’t work as the listership figures show.
I always find it amazing that people are willing to expose themselves in public by making categorical statements without doing even the most rudimentary research.
I’m sure you mean well, Mary, but you really don’t understand the TV market in North America. And I am not saying it to be patronizing — you simply don’t know it. I don’t disagree with you, by the way, about concentrating on public affairs and I have zero interest in defending Being Erica, but your analysis is dead wrong.
The simple fact is that Quebec is linguistically protected and so, by and large, the SRC has a captive audience. The majority of Quebeckers, who don’t speak English or who prefer to watch programs in French, simply don’t have many options. The CBC, on the other hand, has to compete with programs from by far the richest and most diverse English-language market in the world — the United States. What’s even worse, those American programs compete with the CBC on its own “turf” — on CTV, Global, City, specialty cable channels, etc. Therefore, with the subsidy that the CBC gets from the government, there is nothing “the hell wrong” with the CBC, nor are the numbers for Being Erica “amazing” in the way you are suggesting.
Your conclusion, on the other hand, might be right: if we collectively are not willing to support the CBC financially so that its drama series can compete with the Americans, let’s not complain about the ratings. Or let’s change the CBC mandate to have it do much much less.
You know, I find those audience figures amazing. Radio Can with a much smaller audience basin regularly gets a a million for its programs. What the hell is wrong with CBC TV? Is it basically irrelevant? Maybe it’s time to dump anything but public affairs which is what the CBC’s strong suite is anyway, and go with radio and the net. And by radio I mean, giving Radio Two back its real vocation which is providing serious music all across the county.
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Probably because if Dick found out about the jokes we’d lose our jobs, or lose the remainder of our bonus.!
Toronto is not the whole country.
And is listenership the only measure of success? Then why aren't we doing more dick & fart jokes?
“Dumbing down radio just won’t work as the listership figures show.”
I’m pretty sure what the listernship figures show if you actually look at them is that more Canadians than ever before are listening to CBC Radio. I’m pretty sure Radio One is the number one station in Toronto, I think for the first time ever. The Radio Two numbers were down a bit in the fall, but that’s pretty much to be expected when you make such a drastic change. The old audience leaves and it takes a while for a new audience to discover what’s replaced it. And believe it or not, there are actually quite a few of us real listeners who like the new Radio Two and don’t believe that all music that isn’t classical is some how “dumbed down”.
Sure English language TV competes with American channels, but so does French language TV. Haven’t seen the viewer figures–I’ve only been tracking BBM (and now PPM) figures for the last year or so–but I know that there are a lot of Francophones watching American TV too.
The competition argument is a poor excuse. As I said, better to play to the strong suite. And good radio and net production which informs and entertains is that. Dumbing down radio just won’t work as the listership figures show.
M
I always find it amazing that people are willing to expose themselves in public by making categorical statements without doing even the most rudimentary research.
I’m sure you mean well, Mary, but you really don’t understand the TV market in North America. And I am not saying it to be patronizing — you simply don’t know it. I don’t disagree with you, by the way, about concentrating on public affairs and I have zero interest in defending Being Erica, but your analysis is dead wrong.
The simple fact is that Quebec is linguistically protected and so, by and large, the SRC has a captive audience. The majority of Quebeckers, who don’t speak English or who prefer to watch programs in French, simply don’t have many options. The CBC, on the other hand, has to compete with programs from by far the richest and most diverse English-language market in the world — the United States. What’s even worse, those American programs compete with the CBC on its own “turf” — on CTV, Global, City, specialty cable channels, etc. Therefore, with the subsidy that the CBC gets from the government, there is nothing “the hell wrong” with the CBC, nor are the numbers for Being Erica “amazing” in the way you are suggesting.
Your conclusion, on the other hand, might be right: if we collectively are not willing to support the CBC financially so that its drama series can compete with the Americans, let’s not complain about the ratings. Or let’s change the CBC mandate to have it do much much less.
Mary, the Other Solitude has many fewer competitors, none of which come from the United States.
You know, I find those audience figures amazing. Radio Can with a much smaller audience basin regularly gets a a million for its programs. What the hell is wrong with CBC TV? Is it basically irrelevant? Maybe it’s time to dump anything but public affairs which is what the CBC’s strong suite is anyway, and go with radio and the net. And by radio I mean, giving Radio Two back its real vocation which is providing serious music all across the county.
Mary
Was this announced in the Town Hall??
Erica at 600,000? Not being very truthful.