Yet if a CBC program is being murdered in the ratings by a new U.S. hit, nobody wins. Not CBC. Not the writers, actors, directors and others involved. In fact, if CBC programs meant to appeal to the widest possible audience should fail, CBC is in an even more precarious position than it is now. It’s much harder to defend a CBC that aims for bland populism and fails. Then, clearly, what it offers can be found elsewhere and is more popular.
– John Doyle, CBC’s schedule – too soft, too safe?
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Further in the article: “While audience levels must be a consideration for a portion of CBC’™s programming schedule, as a public broadcaster CBC doesn’t need to define itself by commercial success alone.”
This is CBC’s shame. That it could and should be taking risks, but it doesn’t.