I have to hand it to the Rick Mercer Report. Their eBay auction for a Liberal Leadership Kit is not only generating free buzz, it’s also generating revenue – currently Cdn $24,100 and growing. They may be on to something here.
I also have to hand it to this quick-witted copycat, riding on the RMR coattails and making himself a cool $171.50.
US dollars, no less.
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What surprised me is that the bidding’s climbed to C$16 million. Someone’s not only got a sense of humour to match Mercer’s own, they’ve got deep pockets to go with it.